Our Story
This started the same way most things worth doing do: a stubborn refusal to settle. Grocery store hot sauces were fine — in the same way that a meal replacement bar is technically food. They got the job done. They didn't make you stop and taste anything.
The grocery shelf is organized by heat level, which tells you almost nothing useful. A pepper sauce rated 8 out of 10 flames could be vinegar with an afterthought of capsaicin, or it could be one of the most complex fermented sauces you've ever put on a plate. The number tells you about tolerance, not about flavor.
So we set out to do it differently. Small runs, real ingredients, and flavor as the primary question at every step — not as something we'd get to after we nailed the heat level. The heat matters. It just isn't the whole story.